Med Spas & Aesthetic Practices
Before/after disputes, injector departures, and deepfake networks are reshaping your RealSelf SERP. We own it first.
Before-and-after authenticity disputes are now SERP-ranked. The work isn't removing legitimate reviews (we won't and can't); the work is anchoring your practice's methodology, provider credentials, and real patient outcomes with owned content that ranks above the noise.
Five pressure points unique to med spas & aesthetic practices.
RealSelf SERP takeover
Competing before/after galleries and filtered reviews dominating branded search and procedure keywords.
Injector departure smear
Former associates posting negative reviews or starting competing practices with client-poaching claims.
Deepfake and synthetic media
AI-generated 'bad result' photos circulating on TikTok, Reddit, and Trustpilot impersonating your practice.
Google & Healthgrades review bombing
Coordinated negative campaigns during competitive bidding season or after insurance-denial disputes.
Fake-review network attacks
Competitor-seeded 1-star reviews with stock language and repeat reviewer profiles targeting procedure keywords.
The disciplines we typically run for med spas & aesthetic practices clients.
Online Reputation Repair
Reclaim the first page of your name with content that survives Google's quality raters and AI summaries.
Read protocol Sentinel ProtocolDeepfake & Synthetic Media Removal
Identify, document, and remove non-consensual deepfakes, synthetic voice clones, and AI-generated impersonations from every platform in 48 hours.
Read protocol Citadel ProtocolReview Management
Defend your rating, respond on cadence, and dismantle coordinated 1-star attacks before they erase a decade of equity.
Read protocol Composite Defense ProtocolPersonal Brand Protection
Founders, executives, athletes, principals — the perimeter around your name, your face, your voice, and your home address.
Read protocolAesthetic practice reclaimed RealSelf and Google after coordinated synthetic-media campaign.
A 7-location med spa network was targeted with AI-generated 'poor result' before/after photos across TikTok, Reddit, and a copycat Trustpilot profile. The Aperture Protocol identified 67 synthetic images using forensic analysis and platform-specific takedown workflows. Authentic patient galleries re-ranked within 8 weeks; booking inquiries recovered 34% as real before/afters reclaimed top SERP positions.
See all case studiesThe standing engagement opens with a private call.
A single conversation, signed under non-disclosure, with the principal who would own your matter. You leave with a printed posture assessment and the engagement letter, whether or not you retain us.