Personal Data Removal

IDX Privacy review: pricing, real weaknesses, and who it fits

IDX's automated ForgetMe broker-removal tool, now folded into the base Identity Essentials plan instead of sold as its own mid-tier.

Reviewed by the DefendMyRep threat desk Pricing verified 2026-09-07 idx.us

What you actually get from IDX Privacy

IDX Privacy was previously sold as a standalone mid-tier plan between IDX's base Identity plan and its top Complete plan. As of this review, IDX's own live pricing page shows only two purchasable consumer plans, IDX Identity Essentials and IDX Complete, and the ForgetMe automated data-broker removal tool that used to define the separate Privacy tier is now bundled directly into the base Essentials plan alongside identity monitoring, a password manager, a VPN, private search, a tracking blocker, credit lock, and $1M identity theft insurance. IDX Complete adds tri-bureau credit monitoring and a higher coverage tier on top of everything in Essentials. IDX, formerly known as ID Experts and MyIDCare before a 2020 rebrand, remains an established identity-protection vendor rather than a removal-only specialist.

IDX Privacy pricing

Identity Essentials (incl. ForgetMe removal) $8.96/mo annual for 1 person, $17.96/mo family; Complete adds credit monitoring at $29.61/mo annual.

PlanPriceWhat it covers
IDX Identity Essentials, Individual$9.95/mo, or $8.96/mo billed annuallyForgetMe automated data-broker removal (100+ sites), password manager, Safe Wifi VPN, DuckDuckGo private search, tracking blocker, single-bureau credit monitoring, $1M identity theft insurance, fully-managed US-based identity recovery
IDX Identity Essentials, Family$19.95/mo, or $17.96/mo billed annuallySame feature set as Individual, extended to a family
IDX Complete, Individual$32.90/mo, or $29.61/mo billed annuallyEverything in Essentials, plus tri-bureau credit monitoring, tri-bureau annual credit report, VantageScore 3.0, instant inquiry alerts
IDX Complete, Family$64.99/mo, or $58.49/mo billed annuallyEverything in Essentials, plus tri-bureau credit monitoring, extended to a family

Source: www.idx.us/privacy-identity-protection/consumer-plans, read 2026-09-07.

Strengths

  • ForgetMe data-broker removal is now included in the base Essentials plan rather than requiring an upgrade to a separate Privacy tier
  • Bundles a VPN, password manager, and private search alongside broker removal, all in the base plan
  • Fully-managed US-based identity recovery and a 100% recovery guarantee (refund) if the service fails to clear adverse records within a year
  • Complete tier lets buyers add tri-bureau credit monitoring without switching vendors

Weaknesses

  • IDX no longer sells a standalone 'Privacy'-only plan; ForgetMe removal is now bundled with a broader identity-monitoring feature set, so buyers cannot pay only for data removal at the old, lower Privacy-tier price point
  • ForgetMe scans 100+ data broker sites, a narrower published count than several dedicated removal specialists in this list
  • Family plan tier naming/coverage caps were not fully re-verified on the current live page and should be confirmed at checkout for households larger than 2 adults

Best for

  • Buyers who want data removal bundled with a VPN, password manager, and identity-theft insurance in one base-tier plan
  • Households wanting family coverage without paying for a separate mid-tier
  • Users who may want to upgrade later to tri-bureau credit monitoring (IDX Complete)

Not ideal for

  • Buyers who specifically want a cheap, removal-only plan without the bundled VPN/password-manager/credit-monitoring features
  • Users comparing against the older, since-discontinued 'IDX Privacy' $11.66/mo price point reported in older third-party reviews, which is no longer offered

IDX Privacy tracks a brand. Reputation damage attaches to a person

IDX Privacy is built around an organisational subject, which is the correct design for the job it was built to do, and it does that job.

Reputation damage does not stay organisational. It attaches to named individuals: a founder, an executive, a partner, a practitioner. Those names are searched separately, indexed separately, and increasingly summarised separately by AI assistants, and brand-scoped tooling does not watch them. The entity being harmed and the entity being monitored are not the same entity.

A confident paragraph merging two people reads exactly like a confident paragraph about one.

Name collisions make it worse. Share a name with someone who has a public record and you inherit that record, in the eyes of anyone searching casually and of any system summarising sloppily. Brand monitoring never surfaces it, because your brand was never mentioned. The damage lands on a person the tool was never pointed at.

Where this lands in 2026

Assistants conflate people constantly, and they do it with total fluency, which is what makes it dangerous. A confident paragraph merging two people with the same name reads exactly like a confident paragraph about one, and the only way to find it is to ask the disambiguation question directly.

That is why this review sits on the site of a firm that competes with IDX Privacy. The argument is not that IDX Privacy is a bad product. Its category was designed against a version of your problem that no longer describes the whole surface. The part it was never built to cover is the part growing fastest.

Broker opt-outs are a treadmill: the record repopulates from the source that leaked it. Removing the listing without closing the upstream feed buys you about ninety days.

Key facts

  • Formerly branded MyIDCare / ID Experts before a 2020 rebrand to IDX
  • Current live lineup is 2 tiers (Identity Essentials, Complete), down from the 3-tier Identity/Privacy/Complete structure reported in earlier reviews
  • IDX Identity Essentials Individual: $8.96/mo billed annually, already includes ForgetMe data-broker removal
Where we sit against it

IDX Privacy covers one lane. We cover the surface.

You get internet privacy as one protocol inside a measured engagement, not as a standalone subscription. Your exposure is measured first against a Bayesian baseline, then the counter-strike work runs, then your surface stays monitored across search, review platforms, and the AI answer layer.

Sources checked

We read the vendor's own pages for every price on this review and record the date we read them. Where a figure comes from a third party we say so. Method: review methodology.

Common questions

IDX Privacy FAQ

How much does IDX Privacy cost in 2026?

Identity Essentials (incl. ForgetMe removal) $8.96/mo annual for 1 person, $17.96/mo family; Complete adds credit monitoring at $29.61/mo annual. Published tiers: IDX Identity Essentials, Individual at $9.95/mo, or $8.96/mo billed annually; IDX Identity Essentials, Family at $19.95/mo, or $17.96/mo billed annually; IDX Complete, Individual at $32.90/mo, or $29.61/mo billed annually; IDX Complete, Family at $64.99/mo, or $58.49/mo billed annually. Verified against the vendor's own pricing page on 2026-09-07.

What is IDX Privacy best used for?

Buyers who want data removal bundled with a VPN, password manager, and identity-theft insurance in one base-tier plan. Households wanting family coverage without paying for a separate mid-tier. Users who may want to upgrade later to tri-bureau credit monitoring (IDX Complete). It sits in the personal data removal category, so it solves the data removal slice of a reputation problem rather than the whole surface.

Where does IDX Privacy fall short?

IDX no longer sells a standalone 'Privacy'-only plan; ForgetMe removal is now bundled with a broader identity-monitoring feature set, so buyers cannot pay only for data removal at the old, lower Privacy-tier price point. ForgetMe scans 100+ data broker sites, a narrower published count than several dedicated removal specialists in this list. Family plan tier naming/coverage caps were not fully re-verified on the current live page and should be confirmed at checkout for households larger than 2 adults.

Who should not buy IDX Privacy?

Buyers who specifically want a cheap, removal-only plan without the bundled VPN/password-manager/credit-monitoring features. Users comparing against the older, since-discontinued 'IDX Privacy' $11.66/mo price point reported in older third-party reviews, which is no longer offered.

Is IDX Privacy enough on its own to protect a reputation?

Rarely. Broker opt-outs are a treadmill: the record repopulates from the source that leaked it. Removing the listing without closing the upstream feed buys you about ninety days. If your exposure spans search results, review platforms, and what AI assistants say about you, a single data removal product covers one lane of three.

Independent desk

Comparing IDX Privacy against something else?

Bring the shortlist to the call. We will tell you which of them actually solves your surface, including when the answer is not us.